Behavior-triggered, targeted messaging is the base of user onboarding. You slowly educate new users by introducing bits and pieces of information when they are actually needed to avoid overloading them with more than they can handle.
Beware, however, of limiting the access to the information only to the points in time you see appropriate. Instead, provide users with a centralized place where they can easily access everything that can help them become successful. In other words, you need a SaaS resource center right in your app.
Whenever your customers will need help, they’ll have easy access to useful articles, videos, or whatever works in your case. And as you’ll see in the list below, the scope of the resource center can go beyond education, making it a central place for all the stuff that can come in handy at some point.
See 81 SaaS Resource center examples
SaaS Resource center design
In most cases, resource centers are just dropdown menus containing links to other pages. And while it’s usually good enough, you may consider other options as well.
If you want to stay flexible, you don’t need to hard-code it in the menu but rather use external software (e.g., Pendo, UserFlow, or UserGuiding).
On the other hand, if you want to provide the best user experience, you may be interested in how, e.g., Miro approached the task. Instead of just adding links, they’ve gone for a more robust version with extensive capabilities. Right in their Learning center, they embedded simple guides and video tutorials for their customers to access the content without leaving the app.
What can you include in a resource center?
User onboarding and product education
Courses, Videos, Tutorials, Webinars (Embed right here, or add links)
Product tours
Use cases
Keyboard shortcuts
Scheduling a demo or onboarding calls
Customer support
Customer support
Help center
Developer documentation
Community
Product status
Latest releases & News
Roadmap
Status updates
Feedback collection
Bug reporting
Promoting other channels
Referrals
Social media
Additional content
Case studies
Ebooks & Whitepapers
Blog
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